Magma Books opens it’s new concept store just a few doors down from the original store on Earlham Street (WC2) and it’s interior is completely, well, cardboard.
Wallpaper* Magazine have got a nice little bit on it and a few more images.
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Will founded It’s Nice That in 2007 and is now director of the company. Once one of the main contributors to the site, he has stepped back from writing as the business has expanded to become The HudsonBec Group.