It’s a lot easier to quote their website for this post from the guys over at mcfaul,

‘This, Ladies and Gentlemen, is possibly the maddest, most totally funny and bonkersness project we’ve ever had the pleasure of undertaking…yes indeed…we did it in a big way for Havaianas. The lovely Bronwen Gilbert from BBDO had us and the smashing Kustaa Saksi (we love you by the way fella!) designing some massive wall murals in NYC for the totally cool Havaianas flip flops. Mwahahahaha…how we laughed on a daily basis. Awesome! We want more of this kinda thing. Everyone out there take note! Wizzle!’

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Will Hudson

Will founded It’s Nice That in 2007 and is now director of the company. Once one of the main contributors to the site, he has stepped back from writing as the business has expanded to become The HudsonBec Group.

will@thehudsonbecgroup.com

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