• Will_big
Graphic Design

2009 Review: Will Hudson

Posted by Will Hudson,

And here’s my response to the questions we’ve pestered everyone else with this last month.

My image of 2009 is the moment we pushed It’s Nice That beyond the blog and into a printed publication. Along with the series of talks we launched at the same time it proved It’s Nice That could exist in a physical format and not solely online.

Mark out of 9 for 2009?

I can’t complain but I’ll go for an 7, leaving plenty of room for improvement next year.

Best new discovery?

Without doubt The Shop at Bluebird on the Kings Road, the closest thing to Collette in Paris (but a bit different), with a distinctly British feel stocking international brands. Unlike anywhere else nearby, I will happily spend hours in this shop.

Best idea?

We’ve had a lot of ideas this year we can’t really talk about yet and needless to say they haven’t necessarily been deemed good, let alone best. Work-wise though, the decision we made to be to push It’s Nice That beyond the blog and start the printed publication must be up there.

What were you doing this time last year?

Thinking.

What broke? How did you fix it?

The studio printer continued to break on a regular basis and no matter how much “fixing” could be done, it usually resulted in us buying a new one.

What piece of work really stood out for you?

Too much to mention here but discovering the work of Boo Ritson, the Tom Hingston & UVA collaboration for the NYT Style magazine and the Spike Jonze directed video for Unkle and the track Heaven all stood out and are at the front of my mind when I write this. There are countless other pieces of work though that I can’t remember right now.

Favourite Book/Album/Film?

Book: Rarely found with a book in hand I’ll cheat and go with magazines, the launch of UK Wired and without knowing it, making the most of I.D. before it was announced earlier this month it would close. Album: I’ve panicked and named the most recent album, Conditions by Temper Trap Film: I’ve not laughed more than when watching The Hangover, again maybe a bit of an ill thought out decision as I only watched it last week.

Did you get Swine Flu?

No.

What are you going to miss about 2009 and what are you looking forward to in 2010?

Not sure what I’ll miss about 2009 until it’s gone but looking forward to next year and everything that comes with it. Having said that I’m intrigued to see how Murdoch (among others) make paid-for content online work (or fail). Only time will tell.

Wh-300

Posted by Will Hudson

Will founded It’s Nice That in 2007 and is now director of the company. Once one of the main contributors to the site he has stepped back from writing as the business has expanded. He is a regular guest on the Studio Audience podcast.

Most Recent: Graphic Design View Archive

  1. Tres_tipos_graficos_itsnicethat_list

    Spanish studio Tres Tipos Gráficos has created these simple posters for plays that ran last season at Teatro de La Abadía, a theatre and performing arts facility in Madrid. The studio has represented each production with a photograph that encapsulates the general feeling and atmosphere of the play as opposed to a specific scene or character to encourage the audience to create their own interpretations.

  2. Gurafiku-itsnicet

    Clicking on to Japanese graphic design website Gurafiku is something like stepping feet first into a black hole of graphic design. Started by Chicago-based designer and researcher Ryan Hageman in 2009 as a way to learn more about the history of graphic design in Japan, it has since grown into a archive which spans over 200 years of work, from the 1800s all the way up to the present day.

  3. Foreign_policy_brandguidesingapore_itsnicethat_list

    Foreign Policy Design Group, who we featured on the site last year, has nailed the art of collating diverse and sometimes complex ideas into a beautiful, cohesive publication. The first book in its new series, Brand Guide: Singapore Edition is like a beautifully arranged scrapbook of your dreams, rounding up “iconic homegrown brands that attest to the current golden age of design in Singapore,” the studio explains on their Behance page.

  4. Leslie-david-itsnicethat-list

    Leslie David might be one of the busiest women working in her industry. We last checked in with her six months ago, to swoon over the identity and packaging her studio had created for Glossier, and a typeface which looked to be blowing in the breeze, among other things, but this week she’s back with no fewer than three new projects. Three! She never stops.

  5. List-ashley-stephenson-new-york-times-its-nice-tha

    Designer Ashley Stephenson seems to be a shy chap, perhaps explaining why he prefers to go by his creative pseudonym G/tr, and why it took a friend of his to get in touch singing his praises. We’re not sure why, as Ashley’s certainly talented: this project was created while interning at the New York Times, and looks to show the publication’s prestigious heritage while also celebrating its move into the digital era. For each of the images, Ashley has imagined what the stars of yesteryear might get up to if they were as preoccupied as we are today with the likes of Snapchat, Vine, Instagram, Periscope, Twitter, Facebook, What’s App, Club Penguin, Habbo Hotel…you get the picture.

  6. Studio_storz_itsnicethat_list

    Berlin-based Studio Storz has a portfolio chock-full of visual identities, editorial design and book design that’s varied in style. What differentiates Studio Storz from other design practices is its collaborative approach to design. As part of Spector Bureau, a collection of designers, artists and publishers, it actively works with other professionals in the field. It sees the role of designers as ever expanding and one that can manifest itself as researcher, engineer, craftsman and communicator; and the studio’s relationship with the Heidelberger Kunstverein has been ongoing since 2012.

  7. Alexandre-pietra-for-noise-festival-its-nice-that-list

    A good identity isn’t necessarily one with a mega logo – though it doesn’t hurt – but one that looks great and is instantly recognisable across any touchpoint, be it a coffee cup or huge stretch of hoardings. When we saw this festival identity looking bloody brilliant on a balloon, we knew it passed the test. This simple blue and white look for French festival For Noise was created by Swiss designer Alexandre Pietra, and aims to convey the festival’s new, less rock-orientated approach. “The concept of this 2015 edition is to let the music speak for itself,” says Alexandre.

  8. Byop_int_list

    Earlier this month, the Serpentine Pavilion opened to the public. The beguiling, multicoloured woven structure designed by Spanish architects SegnasCalgo sits in Hyde Park like a more grown-up version of a fort you might have built when you were a child. Over the last decade and a half the annual architecture commission has become a much-anticipated beacon of design, and to celebrate 15 years of the Summer Pavilion, the Serpentine Galleries have teamed up with Kidesign, Marina Willer and the team at Pentagram to launch a digital platform and national campaign to foster the aspiring young architects of tomorrow.

  9. Lust_typedynamic_itsnicethat_list

    LUST not only has a great name, but is a studio covering a huge range of disciplines in an extraordinary way. Based in The Hague, Netherlands, it’s this project the studio did last year at the Stedelijk Museum in Amsterdam that demonstrates the studio’s unique and varied approach. An interactive installation for the exhibition Type/Dynamics, the show aimed to comment on the work of experimental graphic designer Jurriaan Schrofer.

  10. Song-haein-itsnicethat-list

    I’m just going to come right out and admit that there’s an inherent injustice in trying to explain how beautiful a printed book is through digital images. This is especially true in the case of Haein Song, whose painstakingly bound publications go one step beyond plain old riso-printing and saddle-stitching.

  11. List-its-nice-that-mtv_premium_collage_300dpi_iam

    MTV is launching a new “louder, shorter and hyper-visal” look and feel, incorporating user-generated content for the first time. The positioning has been reworded to “I am my MTV” from its former slogan “I want my MTV,” aiming to celebrate its audience and “bring new video art to audiences worldwide,” according to the brand. MTV says that the new design work was created in house, and it seems very much in the vein of the bright, brash and rather brilliant work of its senior vice president of visual storytelling and deputy editorial director (snappy!) Richard Turley.

  12. Penguin_design_awards_2015_list

    Today Penguin has announced the winning covers for its 2015 Penguin Random House Design Awards. The awards are an opportunity for art and design students to get involved with design for publishing. Entrants are given a detailed brief from the publishing house and are invited to submit designs in one of three categories. This year Scott Kooken’s Freakonomics takes the Adult Non-Fiction category, Kate Gamet wins Adult Fiction with Oranges Are Not the Only Fruit, and Lucie Williams’ Carrie’s War wins the Children’s category.

  13. List-eric-hu-talk-magazine-its-nice-that-

    We’re longtime, long-distance admirers of the work of Eric Hu, so the news that he’s recently launched a new magazine, Talk, is pretty damn exciting. And from what we’ve seen of the spreads, young Eric’s not disappointed us. The mag is the product of a collaboration with art director and writer Harry Gassel, former art director at The Fader, and is described as “a style-driven magazine on design focused on emerging culture.” And style-driven it damn well is: we’re digging the cover typeface, which seems to be formed of gloomy balloons, while the spreads show some innovative approaches to layout and image size. The first issue features the likes of David Brandon Geeting, Maxime Harvey, Simon Whybray and Raf Rennie, and we’re keen to see how Talk’s dialogue continues in future issues.