Alec Soth has his own Wikipedia page on which it says: “his photography has a cinematic feel with elements of folklore that hint at a story behind the image.” This is pretty much true. Also noteworthy: his insane ability to reveal and document loneliness in one hundred different ways. These are photographs sometimes more real than real life.
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Alex originally joined It’s Nice That as a designer but moved into editorial and oversaw the It’s Nice That magazine from Issue Six (July 2011) to Issue Eight (March 2012) before moving on that summer.