It’s rare that you see big companies taking a bit of a risk and doing interesting creative projects for their promotion. Samsung however have pushed the boat out for their new ‘Pixon’ camera phone, by getting photographer Nick Turpin on board to put the new piece of kit through it’s paces.
Over a month, Nick is traveling around with the camera phone, taking pictures – the catch being that he doesn’t decide where he goes next – you do. Every time a photo is taken and uploaded the public have the option to click anywhere on the image to decide the starting point for Nick’s next photograph.
The project has only just finished with an exhibition planned in a couple of days — if you want a description that does the project a little more justice then click through below.