Mother was founded in 1996. Initially based in Soho –the agency now resides in the Biscuit building in the creative hub of Shoreditch.
The agency has built up an impressive and interesting client list that encompasses small and interesting brands such as Penguin, Covent Garden and AQA to bigger name brands – Boots, Coco-Cola, PG Tips and Post Office, Dell in New York and Nike in Buenos Aries.
Mother is a wholly independent agency, renown for breakthrough advertising campaigns, from the early Levi’s Odyssey spoof for Lilt and the Supernoodles Westside story Face Off , the celebrity fronted Orange cinema ads, (now a filmic institution in Britain), Nagi Noda’s stunning ‘What goes around ‘film for Coca-Cola to the spectacular outdoor projects ‘London Ink’ campaign for Discovery Channel and the Peter Blake live art Project for Coca-Cola.
- Rodion Kitaev illustrates the goings on of an office party in mammoth detail
- Makings of a Man: It’s Nice That and Harry’s invite you to be a life model for a day
- A higgledy-piggledy, funny yet tragic tale: The Romance of the Skeleton
- Tiago Galo’s refreshing, travel-themed illustrations remind us of sunnier times
- Artist Morgan Blair on her “pathological need to make you laugh”
- Lennarts & de Bruijn’s “hot as hell” campaign for Utrecht club, Ekko
- Polaroid’s creative director Danny Pemberton introduces new brand Polaroid Originals
- Artist Dominique Pétrin on creating her very own domestic product
- Universal Everything animate emotive wallpapers for new iPhone devices
- Herburg Weiland’s meticulous editorial designs are typographically-driven
- The Visual History of Type author Paul McNeil selects and dissects his six favourite faces
- Breakdown Press’ Joe Kessler picks out his most-treasured books