Mother was founded in 1996. Initially based in Soho –the agency now resides in the Biscuit building in the creative hub of Shoreditch.
The agency has built up an impressive and interesting client list that encompasses small and interesting brands such as Penguin, Covent Garden and AQA to bigger name brands – Boots, Coco-Cola, PG Tips and Post Office, Dell in New York and Nike in Buenos Aries.
Mother is a wholly independent agency, renown for breakthrough advertising campaigns, from the early Levi’s Odyssey spoof for Lilt and the Supernoodles Westside story Face Off , the celebrity fronted Orange cinema ads, (now a filmic institution in Britain), Nagi Noda’s stunning ‘What goes around ‘film for Coca-Cola to the spectacular outdoor projects ‘London Ink’ campaign for Discovery Channel and the Peter Blake live art Project for Coca-Cola.
- Thomas Prior captures a Mexican festival involving exploding sledgehammers
- The misty-eyed and delicate pencil marks of Lee Kyutae
- Build’s brand identity for product design brand Plæy mirrors its playful and modular designs
- David Bailey's photographs of NW1, republished and exhibited for the first time
- Studio Mut creates a catalogue for Italian art prize that celebrates up-and-coming artists
- A forward-minded retrospective: behind the design of the massive Cedric Price monograph
- Wes Anderson directs H&M Christmas advert starring Adrien Brody
- The New Look: Looking back at Roundel’s 1980s identity design for British Rail’s Railfreight
- Discussing cinema with Laura Marling on her directorial debut, Soothing
- London’s first crisp restaurant, Hipchips, launches with branding by Ragged Edge
- Richard Sandler’s street photography conveys the intricacies of city life
- A "stress opus" from cartoonist Nadine Redlich