AG Rojas can do no wrong - more music video joy with his latest for Purity Ring

Date
26 November 2012

It seems that every time I try and post a music video these days, director AG Rojas has done the best ones. We’ve covered a couple of his bangers this year already and since being named the UKMVA new director of the year it feels a shame not to give him another virtual high five. His latest for Purity Ring came out last week and is a surreal piggyback through numerous gloomy scenarios, none of which I can really grasp, but I get the impression that’s the point. Also, anyone who’s award ceremony acceptance speech consists of downing a whole bottle of whiskey (and surviving) can do whatever else they want in my book.

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About the Author

Alex Bec

Alex joined as director in 2008 and oversees the commercial side of The HudsonBec Group which includes It's Nice That, Anyways, Lecture in Progress and If You Could Jobs. Contact him to discuss working with us on sponsored content, commercial partnerships, media partnerships and commissioning work.

alex@thehudsonbecgroup.com

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