It’s always fascinating to see how different cultures take certain musical genres and shape them into something quite unique depending on what they adopt and what they re-imagine from the original. Scene Unseen is a new video series from Bose and Vice which explores this phenomenon through three examples; indie in Mexico, electronica in India and dancehall in Japan which is the subject of the first film.
Directed by Edward Lovelace and James Hall, who are collectively known as D.A.R.Y.L., it’s a really compelling snapshot of how this unexpected scene has evolved since emerging in the 1990s. It features one of Japan’s leading dancehall visionaries Batty Bom Bom and Yokohama’s soundsystem stars The Mighty Crown, but we also meet those who live and breathe dancehall, practising their moves and even studying the lyrics in special classes. “Dancehall is a way of life,” we discover, “it’s not just dancing, it’s much more than that.”
This is a great example too of how branded content should be; engaging on its own terms and confident enough to let the story speak for itself. It’s part of Bose’s #ListenforYourself campaign and we’re looking forward to the final two instalments being released shortly over on the dedicated website.
- Submit Saturdays: So you’ve built your website, what’s next?
- Kalen Hollomon's collages mix sex with fortune cookies
- Best of the web: a whole host of internet goodies
- Mould Map's latest issue is brought to life as an exhibition
- Photographer Toru Akai uncovers the Invisible Machinery that defines modern life
- Kuti Kuti, the comic association looking to educate and inspire
- “Nymphomaniac” photographer Casper Sejersen's explosive images
- Anja Wicki's sarcastically sweet comic illustrations
- Logo Pizza is selling 50 ready-made logos that increase in price with each one sold
- London Design Festival: where to go and what to see
- Caitlyn Murphy's paintings elevate the charm of everyday life
- Sean Lotman’s serenely psychedelic photographs of Japan