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    Camilla Bengtsen: Museum Sønderjylland identity

Beautifully simple identity work from Danish designer Camilla Bengtsen

Posted by James Cartwright,

Danish Graphic designer Camilla Bengtsen has a portfolio of seriously considered, beautifully communicative design that belies her young age. A graduate of the Danish School of Media and Journalism she’s already amassed a wealth of industry experience, and it really shows – her application of varying graphic styles is testament to a thoughtful approach to design that goes beyond fleeting trends.

One of her standout projects is this clever identity for the Museum Sønderjylland, a group of Danish art museums that typographically experiments with the notion of a timeline of art movements, with the italicised lines representing defining moments in modern art, when movements have bucked a trend in pursuit of the avant-garde. Working with this notion she created a typeface based on Century Gothic, providing a distinctive identity that can be reduced down to a simple linear monogram.

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    Camilla Bengtsen: Museum Sønderjylland identity

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    Camilla Bengtsen: Museum Sønderjylland identity

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    Camilla Bengtsen: Museum Sønderjylland identity

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    Camilla Bengtsen: Museum Sønderjylland identity

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    Camilla Bengtsen: Museum Sønderjylland identity

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    Camilla Bengtsen: Museum Sønderjylland identity

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    Camilla Bengtsen: Museum Sønderjylland identity

Jc

Posted by James Cartwright

James started out as an intern in 2011 and is now one of our two editors. He oversees Printed Pages magazine and content wise has a special interest in graphic design and illustration. He also runs our online shop Company of Parrots and is a regular on our Studio Audience podcast.