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Caroline Aufort: Passion #3

Work / Graphic Design

Caroline Aufort references the gothic in her design for publication Passion

French designer Caroline Aufort is one of the co-founders of Acmé Paris, a design studio we’ve written about before, but her personal work as art director of Passion, a fanzine-like publication with roots in the mystical and the strange, deserves some attention too. Issue #3 of the publication is heavily influenced by the sublime, and takes as its theme the symbol of the blue flower from German Romanticism, representing a mythical truth which is sought by everybody. This flower crops up again and again in the publication as it references different aspects of this legend, and the mystery inherent in the subject is reinforced by design elements, from the woodland imagery which serves as a backdrop to overlaid articles to the calligraphic hand-drawn types used for headings. A bit gothic? Yes, but beautiful with it.

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Caroline Aufort: Passion #3