Photographer Laurence Ellis has recently launched his new site, and it looks fantastic. The super simple design (by LBN) is based on conceptual methodology, as this was as important to Laurence as the actual content, “The design definitely reflects a feeling of simplicity with a structured outlook towards chaotic imperfection – the words overlaying the photos. Intentional but reflective of a mistake and acceptance of reality and imperfection. As you view the site it also naturally deconstructs – each gallery disappears after you view it. Absence being a natural indicator of viewed content”.
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Will founded It’s Nice That in 2007 and is now director of the company. Once one of the main contributors to the site, he has stepped back from writing as the business has expanded to become The HudsonBec Group.