The Layzell Bros create an animated ode to 90s slang for i-D

Date
31 October 2014

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If you’re anything like me, the 1990s were a decade dedicated to pogs, the Spice Girls, Hey Arnold and Clarissa Explains It All and with those keys players to occupy us it’s no surprise we were too busy to pause and take note of all the great slang vocal being flung around. Fortunately i-D were more than happy to recount the lot in their classic alphabetical fashion, and they even recruited the marvellous Layzell Bros to help them.

In fact, with 2D animation by Tom Bunker, Deborah Grandinetti and Paul Layzell, design by James Hines and 3D animation by Jack Sachs,the credits read like a who’s who of the creatives doing exciting and innovative work in the industry right now, proving that i-D is continuing to create and commission some of the best video content going. Add to that a gentle reminder about the existence of expressions like “dude, take a chill pill” and “what’s the four one one?” we’ve not got a single complaint.

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i-D: The A–Z of ’90s Slang, directed by the Layzell Bros

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i-D: The A–Z of ’90s Slang, directed by the Layzell Bros

Above

i-D: The A–Z of ’90s Slang, directed by the Layzell Bros

Above

i-D: The A–Z of ’90s Slang, directed by the Layzell Bros

Above

i-D: The A–Z of ’90s Slang, directed by the Layzell Bros

Above

i-D: The A–Z of ’90s Slang, directed by the Layzell Bros

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About the Author

Maisie Skidmore

Maisie joined It’s Nice That fresh out of university in the summer of 2013 as an intern before joining full time as an Assistant Editor. Maisie left It’s Nice That in July 2015.

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