Paris-based Lisa Guedel-Dolle’s precise and simple designs
French graphic designer Lisa Guedel-Dolle is interested in printed matter and many of her projects aim to “assert the identity and uniqueness” of her clients through “simple and precise design choices”. This clean and pared-back aesthetic was developed while studying at ECAL in Lausanne, and she’s carried it forward in her freelance work. Lisa’s simple but confident design decisions have seen her create work for many culture-based clients in fields like architecture, art, photography and music.
Much of Lisa’s work comes in the form of posters and publications where composition and layouts are made logically and informed by the content she’s been given. Communication is a key part of the designer’s work and through typography and imagery she creates rational yet expressive responses.
Rosie Ruiz Shortcuts to Fame, and The Blind Corner: Fame and Drama are just two books Lisa’s designed that show her ability to merge text and visuals together. In other projects she lets the visuals sing loudly on the page, uninterrupted.
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Rebecca Fulleylove is a freelance writer and editor specialising in art, design and culture. She is also senior writer at Creative Review, having previously worked at Elephant, Google Arts & Culture, and It’s Nice That.