You could be forgiven for taking a cursory glance over the MAAD site, as I did, and assuming that it was dedicated to a design collective more diverse and comprehensive than we’d ever even seen before. Because that it kind of what it looks like. In fact, MAAD stands for Masters in Art Direction and belongs to ECAL, aka the Ecole cantonale d’art de Lausanne, in Switzerland, and the website serves as both a pamphlet for prospective students and an archive for the projects of previous ones, making it one of the best thought out university sites that we’ve ever seen.
Showing a programme of workshops including those by photographer Erwan Frotin, The Gentlewoman art director Veronica Ditting and I Love You Magazine alongside newer works from alumni including photographer Andy Massaccesi and David Luraschi and an archive of theses by past students, the site is a veritable treasure trove teeming with creative talent both old and new, and as yet undeveloped. It’s almost got us wanting to head to Switzerland.
- Hey presto, it's Best of the Web!
- Paris-based Studio Jimbo creates "impact and power" with punchy poster designs
- Minju An's oddly sinister illustrations depict strange characters and floating bread
- Friday Mixtape: Warpaint's Glastonbury picks
- Karifurav Caihua’s weirdly erotic Japanese-inspired illustrations
- High octane Nike China animation gets kids to wear their bandages as a “badge of honour”
- “Evolve or die”: Bloomberg Businessweek creative director Rob Vargas on the magazine’s redesign
- Southbank Centre visual identity redesigned by North, to be a “confident masthead” for the institution
- Photographer Khadija Saye has died in the Grenfell Tower fire, her family confirm
- The Buzzfeed redesign: UK art director Tim Lane talks us through his seven-month overhaul
- Alex Norris’ hilarious three-panelled webcomics are universally appealing
- Fresh Yale grad Franci Virgili applies an academic approach to graphic design