You could be forgiven for taking a cursory glance over the MAAD site, as I did, and assuming that it was dedicated to a design collective more diverse and comprehensive than we’d ever even seen before. Because that it kind of what it looks like. In fact, MAAD stands for Masters in Art Direction and belongs to ECAL, aka the Ecole cantonale d’art de Lausanne, in Switzerland, and the website serves as both a pamphlet for prospective students and an archive for the projects of previous ones, making it one of the best thought out university sites that we’ve ever seen.
Showing a programme of workshops including those by photographer Erwan Frotin, The Gentlewoman art director Veronica Ditting and I Love You Magazine alongside newer works from alumni including photographer Andy Massaccesi and David Luraschi and an archive of theses by past students, the site is a veritable treasure trove teeming with creative talent both old and new, and as yet undeveloped. It’s almost got us wanting to head to Switzerland.
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- Animator Dan Castro tackles the intricacies of relationships in this funny short
- “I don't want to lose my connection with the tangible”: illustrator Jack Taylor on his new digital and 3D process
- Greta Thorkels: a graphic designer creating Gilmore Girls zines and record sleeves
- Grégory Michenaud’s ongoing project sees him explore identity in a Hasidic Jewish community
- Photographer Gilleam Trapenberg explores macho culture against rose-tinted skies in Big Papi
- The New York Times Magazine’s new cover is actually a painting
- BBC’s new typeface BBC Reith is designed to improve legibility on screen
- “It needs to be normalised that women masturbate”: meet illustrator Jordyn McGeachin
- Life through the lens of enchanting photographer Vicki King
- Six months in the (enviable) life of photographer Ryan Lowry
- We get to know hilarious and thoughtful illustrator, Ruby Etc