Mass Observation

Date
4 January 2012

To survive nowadays, it is not enough to be only one thing – young designers must be hybrid creatives, as happy wielding a camera as they are a pen. No need to tell that to polymaths Theo Simpson and Ben Mclaughlin, who last year formed Mass Observation, an agency that seamlessly combines numerous creative outputs to create work on the fascinating border between art and design. Oh, and they self-publish investigative books too – yikes!

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About the Author

Alex Moshakis

Alex originally joined It’s Nice That as a designer but moved into editorial and oversaw the It’s Nice That magazine from Issue Six (July 2011) to Issue Eight (March 2012) before moving on that summer.

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