Create an image of a first kiss for new MOFILM brief

Date
9 September 2014

September is always a time for nostalgia; it’s that back-to-school, turning-of-the-seasons vibe that goes hand-in-hand with a certain sense of self-reflection. Few moments stick in our minds and come to define our personal stories more than our first kiss; that giddy mixture of nerves, anticipation and a feeling of the moment’s huge significance that rarely tallies with the physical reality! For its latest brief, MOPHOTO are working with Cornetto and asking young photographers to create an image of a first kiss that captures that dizzying array of emotions in a single visual.

It’s part of a campaign aimed at teenagers encouraging them to grab life by both hands and live for the moment; a powerful corrective in a social-media obsessed world where experiences have become a strange kind of competition.

MOPHOTO is the recent offshoot from MOFILM, an organisation which sets briefs for brands and social causes and helps young creatives “get discovered, get famous, get exposure and get rewarded.” There is up to $4,000 to be won in this Cornetto brief.

The closing date is 29 September so visit the MOPHOTO site today to sign up and get involved.

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