Japanese/Milanese design studio Nendo have been creating challenging products, buildings and experiential environments since 2003, led by the creative vision of Oki Sato. Their approach to design is always one of new and progressive thinking, taking products that we see as everyday due to their ubiquity and reevaluating our whole experience of using them. As a result these guys are highly sought-after; everyone wants of piece of their design philosophy.
One company that’s made use of their services is international shoemaking giants Camper. Last year they invited Nendo to redesign their largest concept store in New York. Their solution; to cover the walls with resin models of Camper’s most famous shoe, the Pelotas, creating a 3D texture across the surfaces of the shop and giving the space the orderly atmosphere of a minimalist storeroom.
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