Brilliant animation by UHS brings the overfishing problem to life with flair

Date
7 June 2012

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The best infographics are able to take complex, nuanced and important data and present them in a clear and memorable way – looking good and communicating clearly are equally imperative if they are to have maximum impact. German studio UHS’ animation for the Ocean2012 campaign organisation is tremendous, taking an issue most people are at least vaguely aware of and rendering it in a vivid, powerful way with some lovely creative touches along the way. A fine example of this artform at its best.

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Rob Alderson

Rob joined It’s Nice That as Online Editor in July 2011 before becoming Editor-in-Chief and working across all editorial projects including itsnicethat.com, Printed Pages, Here and Nicer Tuesdays. Rob left It’s Nice That in June 2015.

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