The Olympics is only a few months away and you can already feel the growing testiness from commuters, their rush hour veins pulsing with dread and fear. With the ensuing craziness hitting the capital, an influx of promotional material and olympic tributes are sure to engulf us. So to remind us how this kind of design can be done (to perfection) is Otl Aicher; pioneer of graphic design during the 20th Century and creator of the visual identity for the 1972 Munich Olympics – which, luckily for us, has been collated by seemingly anonymous gatherers.
The colour blocking with soft secondary shades layered on top of each other with sparse text is a winning combination. It’s clean and so simple and sophisticated it just makes you wonder why everything else can’t be designed as beautifully. This work is timeless and though I could gush about it all day I’ll instead let you gaze upon the wonder of some posters from the events – but I urge you to check out the rest of this website as it’s a gold mine for fantastic promotional material and memorabilia.
- Artful fashion reportage from New York photographer Landon Nordeman
- My Name is Wendy creates beautiful posters celebrating French poet Stéphane Mallarmé
- Experiments in geometric shapes, cut-out, collaged and drawn typography by artist Michael Morris
- Gwendal Le Bec’s new website is chock-full of wonderful new work
- Jonny Seymour’s cute and strange photo series of six-year-old Chinese kids’ “graduation”
- Ibán Ramón creates refreshingly simple identity for a Spanish food festival
- An insight into The Guardian’s newly released brand guidelines
- Surreal, disturbing, NSFW and utterly thrilling: the work of Jon Rafman
- Art and architecture get exhibitions and galleries: graphic design should too
- Graphic identity lovers rejoice: “an unprecedented catalogue of modern trademarks” is here
- Ustwo says RELAX! with new meditation app Pause
- Publishing platform Medium launches its new identity