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    Esther Li: Øyafestivalen Identity

Graphic Design: This identity for Norway's Øyafestivalen is all about angles

Posted by Maisie Skidmore,

Graphic design briefs at university often send students skating rabidly across the internet in search of a company in dire need of a new identity, or artists whose work merits a hypothetical book design, but it’s comparatively rare that they do such a good job of the project that we mistake it for a real one.

Such was the case with Esther Li, a Brooklyn-based designer who created a hypothetical identity for Norway’s Øyafestivalen. Inspired by the ruins and cut rock which exist in Medieval Park in Oslo where the festival takes place, Esther created a typeface filled with angles and gradients to recreate the effect of lights, and the corresponding stationery, logo and website use the same idea to excellent effect. Student project or not, we really liked Esther’s work! Here’s hoping Øyafestivalen get in touch with her about next year’s identity…

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    Esther Li: Øyafestivalen Identity

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    Esther Li: Øyafestivalen Identity

Ms-300

Posted by Maisie Skidmore

Editorial Assistant Maisie joined It’s Nice That fresh out of university in the summer of 2013 and has stayed with us ever since. She has a particular interest in art, fashion and photography and is a regular on our Studio Audience podcast.