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Paul Leichtfried: Refugee Council of Berlin identity

Work / Graphic Design

Paul Leichtfried produces a drastic redesign for Berlin refugee charity

It’s not often that we show work in progress, so when we do you better believe it’s the good stuff. As part of his masters thesis in visual communication at Berlin University of the Arts, Austrian designer Paul Leichtfried undertook a redesign of The Refugee Council of Berlin’s identity in order to raise public awareness of the organisation’s work and the ongoing refugee problem in Germany.

The branding has yet to be put into action, but Paul has already produced a large body of work for use in the near future, including a custom typeface, icons and website along with a large amount of print collateral. Given the recent shift towards strong graphic design within the public sector, it’s refreshing to see charity and smaller public companies pick up on the power of revitalising their visual communications. Long may it last.

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Paul Leichtfried: Refugee Council of Berlin identity

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Paul Leichtfried: Refugee Council of Berlin identity

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Paul Leichtfried: Refugee Council of Berlin identity

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Paul Leichtfried: Refugee Council of Berlin identity

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Paul Leichtfried: Refugee Council of Berlin identity

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Paul Leichtfried: Refugee Council of Berlin identity

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Paul Leichtfried: Refugee Council of Berlin identity

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Paul Leichtfried: Refugee Council of Berlin identity

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Paul Leichtfried: Refugee Council of Berlin identity

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Paul Leichtfried: Refugee Council of Berlin identity