Work / Advertising

A record-playing beret stars in new Marc Jacobs spot from directors Tenis

You and I dear reader look at a beret and see what? A GCSE textbook staple; an affectation, an effortless shorthand stereotype (often teamed up with a stripey Breton top and a string of onions)? But directorial team Tenis looked at a beret and realised it could be repurposed into a perfect record player. This charming short spot has been released to promote the new collaboration between peSeta and Marc Jacobs, although the espadrilles themselves don’t make an appearance until quite late in the day.

Mj1

Tenis: peSeta x Marc Jacobs (still)

Mj6

Tenis: peSeta x Marc Jacobs (still)

Mj2

Tenis: peSeta x Marc Jacobs (still)

Mj3

Tenis: peSeta x Marc Jacobs (still)

Mj5

Tenis: peSeta x Marc Jacobs (still)