PrillVieceliCremers create a magical identity for Houdini Cinema & Bar

Date
7 January 2015

PrillVieceliCremers is made up of Tania Prill, Alberto Vieceli and Sebastian Cremers. Tania and Alberto met in 2001, setting up with a mutual interest in collaborative work and each other’s practice. Sebastian joined in 2010, solidifying one of design’s most impossible spelling challenges and innovative studios.

Their identity for Zurich cooperative settlement Kalkbreite’s Houdini Bar & Kino is bright, playful, and functional. Referencing the tubing and typography of neon signs, 80s colour-ways and utilising my favourite refreshment-based ephemera, branded matches, they’ve created an entertaining and effective identity for what looks like a great venue in a new development with Utopian ideals.

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PrillVieceliCremers: Houdini Corporate Design

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PrillVieceliCremers: Houdini Corporate Design

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PrillVieceliCremers: Houdini Corporate Design

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PrillVieceliCremers: Houdini Corporate Design

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PrillVieceliCremers: Houdini Corporate Design

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PrillVieceliCremers: Houdini Corporate Design

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About the Author

Billie Muraben

Billie studied illustration at Camberwell College of Art before completing an MA in Visual Communication at the Royal College of Art. She joined It’s Nice That as a Freelance Editorial Assistant back in January 2015 and continues to work with us on a freelance basis.

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