Rubber is the story of Robert, an inanimate tire that has been abandoned in the desert, and suddenly and inexplicably comes to life. As Robert roams the bleak landscape, he discovers that he possesses terrifying telepathic powers that give him the ability to destroy anything he wishes without having to move.
I have no idea what to make of this but from the few minutes the trailer offers I’m keen to find out more. Directed by Quentin Dupieux (aka Mr. Oizo) Rubber is described as “smart, funny and wholly original tribute to the cinematic concept of ‘no reason’.”
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Will founded It’s Nice That in 2007 and is now director of the company. Once one of the main contributors to the site, he has stepped back from writing as the business has expanded to become The HudsonBec Group.