Graphic Design: Strobo's ongoing identity for the Kunsthalle Bielefeld is excellent

Date
18 February 2014

Since September 2012 Matthias Friderich and Julian von Klier (also known as Strobo) have been responsible for the branding and identity of Kunsthalle Bielefeld, a prestigious contemporary art gallery in north west Germany, where they’ve developed an existing identity by Thomas Mayfried and Swantje Grundler. The duo graduated in 2011 from the Gerrit Rietveld Academie and The University of the Arts, Berlin respectively where they’ve honed impressive skills, particularly in typography.

Now they mostly busy themselves with fine art clients, creating work for the likes of Olafur Eliasson, KW Institute for Contemporary Art, The Louisiana Museum of Modern Art (a particular favourite of ours) and the aforementioned Kunsthalle Bielefeld; for whom they’ve produced posters, books, way-finding, merchandise and an impressively usable mobile site that all utilise the traditions of Swiss Modernism to striking effect.

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Strobo: Kunsthalle Bielefeld Identity

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Strobo: Kunsthalle Bielefeld Identity

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Strobo: Kunsthalle Bielefeld Identity

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Strobo: Kunsthalle Bielefeld Identity

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Strobo: Kunsthalle Bielefeld Identity

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Strobo: Kunsthalle Bielefeld Identity

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Strobo: Kunsthalle Bielefeld Identity

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Strobo: Kunsthalle Bielefeld Identity

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Strobo: Kunsthalle Bielefeld Identity

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About the Author

James Cartwright

James started out as an intern in 2011 and came back in summer of 2012 to work online and latterly as Print Editor, before leaving in May 2015.

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