Tom Gould shoots an acid-fuelled cross-desert road trip for Action Bronson

Date
27 August 2014

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“Can I email you back on Monday? I’m actually in the desert this weekend,” was the reply we got from Tom Gould when we got in touch to see what he was up to a couple of weeks back. It might sound like the filmmaker’s equivalent of the dog eating your homework, but in Tom’s case it’s a wholly credible excuse, and even more so now that we can see the fruits of his labour.

He spent the weekend filming this music video to accompany Action Bronson’s new song Easy Rider, which is basically the equivalent of a feature film artfully squished into four minutes and 49 seconds. In it, the rapper plays a Vietnam veteran on a singlehanded and slightly skewiff mission to retrieve his guitar, aided by a heroine in high-waisted denim hotpants, a Native American on horseback, a hell of a lot of acid and a big old Harley Davidson. In short, it’s exactly what you’d imagine Easy Rider would sound like if you could watch it rather than just listening to it, made with as much grit, wit and bar fights as I’d like to imagine. It’s also one of the best things I’ve seen this summer. How many filmmakers do you know capable of magicking up an instant classic in a weekend, eh?

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Action Bronson: Easy Rider, directed by Tom Gould

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Action Bronson: Easy Rider, directed by Tom Gould

Above

Action Bronson: Easy Rider, directed by Tom Gould

Above

Action Bronson: Easy Rider, directed by Tom Gould

Above

Action Bronson: Easy Rider, directed by Tom Gould

Above

Action Bronson: Easy Rider, directed by Tom Gould

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About the Author

Maisie Skidmore

Maisie joined It’s Nice That fresh out of university in the summer of 2013 as an intern before joining full time as an Assistant Editor. Maisie left It’s Nice That in July 2015.

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