Tres Tipos Gráficos is the commercial moniker of Madrid graphic designers Alberto Salván, Nicolás Reyners, Luis Vassallo and Izaskun Pérez. Together they collaborate on a range of weighty commercial projects, including the redesign of Spanish cycling giant Orbea’s logo, some seriously tasty rum packaging and a restrained, classic identity for international arts agency Calabuch to name a select few.
In spite of all this large-scale brand and identity work, the bulk of the studio’s output is much more traditional and print-based, specialising particularly in the production of museum and gallery catalogues. Each one is produced with incredible restraint, usually balancing white space and classic serifs with the imagery on display. We’re particularly enamoured with their Cubism Collection for the Espacio Telefónica, a weighty tome of classic design that still manages to feel fresh and modern despite its historic content.
- All of human life was there: welcome back to the Best of the Web
- Jody Barton's passionate and political work masters many disciplines
- A Hail Mary pass: how to win the ads at the Super Bowl
- February diary: Where to go and what to see
- Hey Studio’s athletic and geometric typeface for ESPN’s magazine
- Karl Hab’s hypnotic photographs taken out of a plane window
- The importance of creative education: why making is as important as maths, reading and science
- Why Fonts Matter, and how they impact your mood
- How to beat creative block: one designer offers his invaluable advice
- Pentagram’s dynamic and shifting identity for a Serbian digital arts festival
- PETA’s x-rated Super Bowl advert banned from TV (NSFW)
- Bureau Mirko Borsche works with Nike Basketball on a new graphic language