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Daniel Ayuso: Yorkshire in Yellow (detail)

Work / Graphic Design

Graphic Design: Host of top designers reimagine the Yellow Jersey Yorkshire style

The Tour de France evokes images more quintessentially French than a GCSE exchange visit to La Rochelle, but this year’s race begins in the decidedly English surroundings of Yorkshire. To mark this honour, MADE NORTH studio has invited an amazing selection of designers to create a yellow T-shirt, riffing off the famous Maillot Jaune the Tour leader wears.

There are 111 contributions to the project (the amount of years the race has been going) from living design legends like Wim Crouwel, Margaret Calvert and Alan Kitching to younger talents like Daniel Eatock and studios including M/M Paris, Carter Wong and NB Studio.

The designs go on show at the Millennium Gallery from 31 May to 7 September and form part of MADE NORTH’S Sheffield Design Week which runs 23 – 29 June.

Alan-kitching

Alan Kitching: Yorkshire in Yellow

Corey-holms

Corey Holms: Yorkshire in Yellow

Daniel-eatock

Daniel Eatock: Yorkshire in Yellow

Hey-studio

Hey Studio: Yorkshire in Yellow

Margaret-calvert

Margaret Calvert: Yorkshire in Yellow

Matt-carroll-central-station

Matt Carroll: Yorkshire in Yellow

My-name-is-wendy

My Name Is Wendy: Yorkshire in Yellow

Nick-bell

Nick Bell: Yorkshire in Yellow

Wim-crouwel

Wim Crouwel: Yorkshire in Yellow

Daniel-ayuso-clase-bcn

Daniel Ayuso: Yorkshire in Yellow