If You Could Collaborate

As some of you might be aware, alongside It’s Nice That Will and I also curate an annual exhibition under the name If You Could and this year’s show is coming up next week. It’s called If You Could Collaborate and is exhibition we think you’d all be very interested in, so every day for the next couple of weeks we’ll be covering one of the projects, undertaken by some world-renowned creatives in a little more depth, including exclusive shots and interview snippets from the accompanying catalogue.

The show’s aim is to provide a platform for the finest creatives from all over the world to question their conventional working methods and outcomes. The 33 contributors have been challenged to produce something a little unexpected, by working with a partner of their choosing from any discipline, profession or background. There is no brief to answer, or format to honour – the only limit being the enterprise and imagination of the artists involved, and a liberal 12 month deadline.

The exhibition will take place at the beautiful A Foundation Gallery, at Rochelle School in east London. The work ranges from classic framed pieces, to more ambitious, experimental sculpture, film and installation. Alongside the exhibition is an accompanying catalogue, comprehensively charting the process each individual project shown at the show over 312 pages. Included are sketches and workings of the creatives involved, as well as a final representation of the piece they will be exhibiting. The catalogue is published by It’s Nice That in an edition of 1,500 and is available from the It’s Nice That shop.

Private view 14 January, 6.30–9pm
RSVP to rsvp@ifyoucould.co.uk

15 — 23 January 2010, 12–6pm
(open late on 21 January, 12–9pm)
A Foundation Gallery at Rochelle School, London E2 7ES.
www.afoundation.org.uk

To request a press release or for any other general enquiries, please e-mail info@ifyoucould.co.uk

www.ifyoucould.co.uk