Graphic designer Paul Bouigue’s offbeat zine, Le mois d’août is about holidays and how various inanimate objects feel during the summer break. “Actually they are not feeling very cool – they kind of feel forgotten,” says Paul. Inspired by the time he spends alone working at his parents’ house, Paul thought it would be interesting to draw the objects around him that he often ignores. “I wanted to make them look and feel how I was feeling.”
Paul adapts his style to every project he works on, and for the zine he was keen to make his illustrated objects look a little off and experimented with colour more than he usually does. “Each object had to be very contrasted, so I defined light sources, and, using the pen tool on Photoshop I was able to make very simple and weird shapes on which I would add textures and shadows,” explains Paul. “It was a very natural, and also a very unique way of painting I had never experienced; I used to use flat colours and not very textured images on past projects.”
In the zine, the illustrations are placed next to large sans serif text that playfully bends itself around the images in compositions that remind us of children’s books. The simplistic layouts allow the viewer to focus on the objects, and Paul wanted to make each page a little different. “The pages had to be different, so I had to create some rebus and puzzles that people could read and spell out. It’s hard because the image interpretation is not the same for everyone and the illustration style is weird so you need to make an effort!” Paul says. The publication is colour laser printed and Paul hopes to show people how you can see things differently and to have a little compassion for the objects we so easily overlook.
About the Author
Rebecca became staff writer at It’s Nice That in March 2016 before leaving the company at the end of 2017. Before joining the company full time she worked with us on a freelance basis many times, as well as stints at Macmillan Publishers, D&AD, Dazed and frieze.