News / Graphic Design

Malcolm Garrett’s Orgasm Addict artwork is redesigned 120 times to mark its 40th Anniversary

Malcolm-garrett-itsnicethat-list

To celebrate the 40th anniversary of the Buzzcocks’ single Orgasm Addict, a new exhibition sees 120 creatives reworking the original cover for a new exhibition. Curated by the original designer Malcolm Garrett and DR.ME, the only restrictions given were that the designs had to use the original blue and yellow Pantone 286 colours and be sized at 7×7 inches.

Contributions from all over the world were received including work by Bráulio Amado, Catalogue, Peter Saville, Eve Warren, Mariel Osborn and many more. “From the first meeting we had with Malcolm we outlined that we wanted to try and have as equal a split of female to male designers as possible involved. This was to celebrate the gender split cover design of the original sleeve with the brilliant collage artist Linder Sterling’s feminist piece being turned upside down and stripped back to a more graphic blue and yellow by Malcolm,” explains Mark Edwards of DR.ME. “It’s also become a worrying trend in design exhibitions that they are highly male-centric so we wanted to address this, if I was harsh I would say we failed as the split isn’t 50/50!”

The idea for the exhibition was conceived by Design Manchester and the artworks will be on display at bars and restaurants around the city for the duration of the event. “There will be oversized artworks in public spaces,” says Mark. “We wanted Peter Saville’s work to go into a porn shop in the northern quarter because the QR code he created for his cover takes you to a pretty NSFW video.”

Exhibitions of the Orgasm Addict Reframed can be found in the window of art shop Fred Aldous and The Refuge, where there will be a preview on 18 October.

Braulio_amado_oa_orgasm_addict_graphic_design_its_nice_that

Braulio Amado: Orgasm Addict Reframed

Catalogue_oa_orgasm_addict_graphic_design_its_nice_that

Catalogue: Orgasm Addict Reframed

Dr.me__oa_orgasm_addict_graphic_design_its_nice_that

DR.ME: Orgasm Addict Reframed

Dr.me_oa_orgasm_addict_graphic_design_its_nice_that

DR.ME:: Orgasm Addict Reframed

Eve_warren_oa_orgasm_addict_graphic_design_its_nice_that

Eve Warren: Orgasm Addict Reframed

Jill_mumford_oa_orgasm_addict_graphic_design_its_nice_that

Jill Mumford: Orgasm Addict Reframed

Joel_evey_oa_orgasm_addict_graphic_design_its_nice_that

Joel Evey: Orgasm Addict Reframed

Karl_grandin_oa_orgasm_addict_graphic_design_its_nice_that

Karl Grandin: Orgasm Addict Reframed

Mariel_osborn_oa_orgasm_addict_graphic_design_its_nice_that

Mariel Osborn: Orgasm Addict Reframed

Merijn_hos_oa_orgasm_addict_graphic_design_its_nice_that

Merjin Hos: Orgasm Addict Reframed

Patrick_saville_oa_orgasm_addict_graphic_design_its_nice_that

Patrick Saville: Orgasm Addict Reframed

Qubik_oa_orgasm_addict_graphic_design_its_nice_that

Qubik: Orgasm Addict Reframed

Raf_rennie_oa_orgasm_addict_graphic_design_its_nice_that

Raf Rennie: Orgasm Addict Reframed

Stefan_marx_oa_orgasm_addict_graphic_design_its_nice_that

Stefan Marx: Orgasm Addict Reframed

Steve_hockett_oa_orgasm_addict_graphic_design_its_nice_that

Steve Hockett: Orgasm Addict Reframed

Studio_dumbar_jonathan_castro

Studio Dumbar: Orgasm Addict Reframed

Yokoland_oa_orgasm_addict_graphic_design_its_nice_that

Yokoland: Orgasm Addict Reframed

Peter_saville_oa_orgasm_addict_graphic_design_its_nice_that

Peter Saville: Orgasm Addict Reframed

Textbook_oa_orgasm_addict_graphic_design_its_nice_that

Textbook: : Orgasm Addict Reframed