Put on your finery, load up on business cards and get down to The Conran Shop in west London, where It’s Nice That have taken over the windows for Private View – an installation that celebrates the weird and wonderful world of exhibition openings.
Rather than a one-night spectacular, It’s Nice That and The Conran Shop will run a month-long event in the windows of the store and everyone is invited. Traditionally, a private view is an occasion when gallery walls are at their brightest, the prosecco is chilled, the press releases are neatly stacked and the products and artwork are polished for their moment in the spotlight. But at The Conran Shop this September something has gone awry…
Come and decipher the aftermath of an evening that started as a glittering occasion and took a lurch towards the unexpected – a playful installation combining products, set design, storytelling and chaos that questions what a memorable event really might be.
Exhibition runs from 16 September 2017 – 04 October 2017 at The Conran Shop, Michelin House, 81 Fulham Rd, London, SW3 6RD.
As Private View, It’s Nice That and The Conran Shop’s partnership for LDF17 continues its run, we invite everyone to join Charlotte Mei in-store for drop-in art and sculpture workshops. All of the sculptures on show have been created from scratch using products available at The Conran Shop. For the next two weekends we invite you to become the artist and be inspired by the spirit of Private View.
It is an exhibition opening like no other – lasting three weeks and an (intentional) disaster before the doors were flung wide to the unlimited guest list. Private View at The Conran Shop is open for another week, with a workshop hosted by the brilliant Charlotte Mei this Saturday, so there is still a chance to experience the installation.