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Here 2015: Iain Tait

Iain Tait is one of the best creative thinkers around, with an incredible track record of producing engaging digital work for some of the world’s biggest brands including Coke, Nike, Levi’s and Old Spice (for whom he oversaw the genre-defining interactive Responses spot).

He was one of the founders of Poke London before moving onto Wieden + Kennedy and later Google Creative Labs. Iain returned to Wieden’s last year as Executive Creative Director charged with bringing his brilliance to the agency’s integrated campaigns.

At Here 2015, he delivered a superb talk on the best ways to work with digital, and how to do without being behind the times before you’ve even got past the pitch stage. Content is king, he told us. Amen to that.

Jordy van den Nieuwendijk

Perennial It’s Nice That favourite Jordy van den Nieuwendijk is an illustrator and artist from The Hague in The Netherlands, working with clients including The New York Times, Vogue and Bloomberg Businessweek. As our opening speaker at Here 2015, he discussed how his work evolved from being about drawing to impress girls at school to his current practice.

Lou Stoppard

Lou Stoppard is the editor of online platform SHOWStudio, where she chairs dynamic and provocative panel discussions and has interviewed leading figures like Paul Smith, Dylan Jones and Nicola Formichetti. At Here 2015, she discussed her career and what it’s like working with Nick Knight (founder of SHOWstudio), as well as offering up a few dos and don’ts when interviewing the stars.

Haw-lin Services

Nathan Cowen and Jacob Klein founded online moodboard Haw-lin when they met in 2011 at Berlin-based studio HORT. Speaking at Here 2015, they talked us through what they do now at their studio Haw-lin Services in a whirlwind talk that’s possibly not suitable for Epilepsy sufferers. Almost as much a techno gig as a conference talk, the pair’s presentation was certainly dynamic.

Annie Atkins

Annie Atkins is a graphic designer for film, whose most notable (and seemingly time consuming) project was working with Wes Anderson on The Grand Budapest Hotel. At Here 2015, she took us through her experiences working on the film’s graphic elements, from Nazi-inspired business cards to painstakingly designed and written newspapers.

Mike Alderson

Mike Alderson is a straight talking creative director and one half of the brilliant motion design agency ManvsMachine. At Here 2015, his talk explored the agency’s work, his fascinating path into the design world and the nuances of running such a forward-thinking studio.

Anna Lomax

Art director and and set designer Anna Lomax’s work is inspired by pop culture, folk art and junk shops. She creates scenes that are bold and unusual for her shoots and ad campaigns and, at Here 2015, she spoke to us about her processes and inspirations, including ghetto nails and fakes.

Charlotte Heal

Graphic designer Charlotte Heal has worked with magazines including Love and Lula and for clients like the V&A and Random House. She is also the lady who was behind the helm of the Kinfolk redesign last year. Speaking at Here 2015, she discussed at length the nitty gritty details that went into the project from borders to typography to image selection.

Scott King

As a graphic designer Scott King’s work on i-D and Sleazenation gave free rein to his relentlessly inventive visual talents. Now as an artist – particularly preoccupied with how modern society is warped by culture and the media – his idea-driven practice demands a reaction. At Here 2015, he brought us an impassioned and political talk about what public art has been and what it could be.

Blommers Schumm

Photography duo Blommers Schumm took an unusual approach to delivering their Here 2015 talk. An enthusiastic audience member volunteered to be a button-pusher for a Wheel of Fortune-esque tour of the pair’s career, showcasing some of their most memorable shoots and photographs through a fast-paced, image led retrospective.

Iain Tait

Ad and digital whiz-kid Iain Tait has worked with clients including Coke, Nike, Levi’s and Old Spice. At Here 2015, he delivered a superb talk on the best ways to work with digital, and how to do without being behind the times before you’ve even got past the pitch stage. Content is king, he told us. Amen to that.