• Liamjohnstone

Liam Johnstone

Posted by Will Hudson,

The 100 meter split is an illustration to demonstrate the extreme distances our food travels to arrive at our stores. In Canada (Liam’s from Toronto), the closest banana plantation is 5000km away in Honduras.

The banana illustration has been drawn with one continuous line measuring roughly 100 meters. It would take 50,000 of these bananas to make up the distance from Honduras to Canada.


Posted by Will Hudson

Will founded It’s Nice That in 2007 and is now director of the company. Once one of the main contributors to the site he has stepped back from writing as the business has expanded. He is a regular guest on the Studio Audience podcast.