If you have any questions or suggestions on how we could work together, please email the relevant person below, or call the studio with anything urgent. Thank you.

Ground Floor, Princes House, 37-39 Kingsway, WC2B 6TP
Telephone 020 7739 5222

Will Hudson
Founder and Co-CEO

After founding It’s Nice That in 2007, Will now oversees the creative output across all sides of The Hudson Bec Group which includes It's Nice That, Anyways, Lecture in Progress and If You Could Jobs.

Alex Bec

Alex joined as director in 2008 and oversees the commercial side of The HudsonBec Group which includes It's Nice That, Anyways, Lecture in Progress and If You Could Jobs. Contact him to discuss working with us in commercial capacities across the group.

Matt Alagiah
Editor-in-chief (he/him)

Matt joined It’s Nice That as editor in October 2018 and became editor-in-chief in September 2020. He was previously executive editor at Monocle magazine. Drop him a line with ideas and suggestions, or simply to say hello.

Rob Mordue
Head of Projects (he/him)

Rob leads the project management team and oversees the management of our commercial and editorial partnerships. Previously Rob worked at experiential agency Slice and is also a founder of the record label and events company, Numbers.

Simon Smith
Head of Digital (He/Him)

Simon joined It's Nice That in May 2015 as a social media manager moving into senior digital manager in 2018. As Head of Digital since 2023, Simon oversees all of our digital channels and media strategies. Contact him with any digital enquiries.

Lucy Bourton
Senior Editor (she/her)

Lucy joined It’s Nice That as a staff writer in July 2016 after graduating from Chelsea College of Art. In January 2019, was made deputy editor and in November 2021, she became a senior editor predominantly working on It’s Nice That's partnerships. Feel free to get in contact with Lucy about creative projects for the site or potential partnerships.

Jenny Brewer
Online Editor (she/her)

Jenny oversees our editorial output across work, news and features. She was previously It’s Nice That's news editor. Get in touch with any big creative stories, tips, news and opinions, or questions about all things editorial.

Liz Gorny
News Writer (she/they)

Liz joined It’s Nice That as news writer in December 2021. After graduating in Film from The University of Bristol, Liz worked freelance, writing for independent publications such as Little White Lies, Indie magazine and design studio Evermade. Contact Liz with pitches and tips for news stories.

Olivia Hingley
Staff Writer (she/her)

Olivia (she/her) joined the It’s Nice That team as an editorial assistant in November 2021 and soon became staff writer. A graduate of the University of Edinburgh with a degree in English literature and history, she’s particularly interested in photography, publications and type design.

Yaya Azariah Clarke
Editorial Assistant (they/them)

Yaya (they/them) is an editorial assistant at It's Nice That, with a particular interest in Black visual culture. They have previously written for publications such as WePresent, and worked as researcher and facilitator for Barbican and Dulwich Picture Gallery. 

Ayla Angelos
Online Editor (Maternity cover) (she/her)

Ayla is currently covering Jenny as It’s Nice That’s online editor. She has spent nearly a decade as a journalist, and covers a range of topics including photography, art and graphic design. Feel free to contact Ayla with any stories or new creative projects.

Will Knight
Senior Creative (he/him)

Will joined It’s Nice That as a creative in 2017 before becoming editorial art director in 2021, working on the visuals and commissioning across our editorial projects. In 2022, Will moved to the role of senior creative at It’s Nice That where he oversees the creative team on a variety of projects across both editorial and commercial.

África Pombo
Midweight Creative (she/they/he)

África joined It’s Nice That in December 2020 as a freelance designer and joined the team permanently in 2022 where they work across our editorial projects and commercial partnerships. Africa has previously worked in the branding and film industry and has a strong interest in typography, art direction, graphic and motion design. Say ‘hola’ to África:

Ruby Boddington
Midweight Creative (she/her)

Ruby joined It’s Nice That in 2017 after graduating from Central Saint Martins where she studied graphic design. She spent over four years working in the editorial team before moving to Rapha where she held the position of art director. Ruby is now a creative at It’s Nice That, working across predominantly commercial partnerships.

Brittany Wilson
Senior Digital Campaign Manager (she/her)

Brittany joined It’s Nice That in July 2021 as a digital campaign manager having previously worked in a similar role for several lifestyle brands at a communications agency. Brittany oversees the commercial partnerships across It’s Nice That, working with clients such as Apple and Dropbox.

Amy Sproson
Social Media Manager (she/her)

Amy joined It’s Nice That as a freelance assistant in January 2019 after studying a BA in Graphic Design at Camberwell College of Art. In September 2019 Amy joined full-time as social media and community assistant and in early 2022 she became our social media manager. Contact Amy with any questions regarding our social media channels.

Olivia McEwan-Hill
Social Content Creator (she/her)

Olivia joined It's Nice That as a Social Content Creator in September 2022, previously holding a similar role at Screenshot Media. She has a degree in illustration from Leeds Arts University and is also a keen ceramicist. Get in touch with Olivia with any queries regarding our TikTok and social video content.

Ornella Jefferson
Partnerships Manager

Ornella joined It’s Nice That in 2020 after spending a number of years working in partnerships at D&AD. There, she coordinated projects with brands to help them to effectively communicate to creative communities. Get in touch with her to discuss partnership opportunities or to request a media pack.

Rob Castelino
Partnership Executive (he/him)

Rob joined in November 2022 as a partnership executive, having worked similar roles within the events and creative industries. Rob looks after sponsored content and display media across It’s Nice That, collaborating with brands to share their messages with the wider creative community. Get in touch with him to discuss advertising opportunities or to request a media pack.

Sophie Davies
Senior Project Manager (she/her)

Sophie joined It’s Nice That as senior project manager in 2021, having previously led an in-house film and animation team within the advertising industry. Sophie manages the day-to-day running of the project management team, and manages our commercial and editorial partnerships.

Lucy Orr
Senior Project Manager (she/her)

Lucy joined It’s Nice That as a project manager in August 2019 and works across editorial and commercial projects. Previously Lucy worked as a studio and project manager for a motion design studio and before that as a community and education officer for Picturehouse Cinemas.

Mélodie Bui
Project Manager (she/her)

Mélodie joined It’s Nice That as a project manager in May 2021, having previously worked for a tech company to produce its in-person and virtual creative events. Mélodie works across editorial, commercial projects and events including Nicer Tuesdays.

Jody Mulvey
Junior Project Manager (she/her)

Jody joined It’s Nice That as Project Assistant in 2021 after studying Fine Art at Edinburgh College of Art. Jody then worked at Lazy Oaf where she was the Brand Projects Manager. In April 2023, Jody rejoined the team and now works across It's Nice That platforms on projects such as Nicer Tuesdays, annual regular campaigns, editorial and social commissions and also advertising opportunities.

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