Sport

All 326 articles

Spike Lee breaks down history’s greatest sports moments for Nike’s 50th anniversary ad

Roller-skating creative Oh Mu on how they used illustration to get over a painful fall

“Skateboarding feels a lot like therapy”: Karabo Mooki shares stories of South Africa’s all-female skate group, Island Gals

“Wherever you look in the world of football, there’s a design behind it” – examining the creativity behind the beautiful game

“A kind of theatre”: Photographer Diego Saldiva on the decline of televised wrestling and the rise of Youtube street duels

Inflatable fabrics, shiny plastics and foam: Butt Studio’s Nike campaign imagines the world through the eyes of a kid

Sylvain’s MLS Next Pro rebrand includes a custom typeface that dodges and dashes like an athlete

Vivek Vadoliya captures the strength and power of the ancient art form, Mallakhamb

Tomorrow Bureau designs a fictional car inspired by Formula One

Carlos Jaramillo documents the characters and atmosphere of a traditional Mexican charrería

How can brands tell underrepresented stories with nuance? Dive in with the team behind Speedo’s new campaign

Weirdo rebrands Misfits, a community-focused fitness programme for trans+ adults

Step in to the “reactive” and richly detailed world of illustrator Daryl Rainbow

Take a dive into Issue 5 of Good Sport magazine, which explores notions of “communication” in sport

Core is an empowering survey of female bodybuilders

Monopo London’s abstract identity for sports brand Yonex mirrors the feeling of using its Arcsaber badminton racquet

Tony Mullin's Jiu-Jitsu themed illustrations show you how to perform the perfect “take down”

Thisaway is behind the Grand National’s first mud-splattered, standalone identity

4Creative visualises what it’s like to hurtle down a ski slope in Paralympic Winter Games ad

21 February 2022

Es Devlin on creating the set design for the Super Bowl half-time show

16 February 2022