Identity

All 895 articles

Team GB gets maximalist rebrand ahead of Paris Olympics

Branding a city: What makes a successful design?

Templo’s Venice Biennale identity references rituals of UK diasporic communities

Pentagram puts focus back on Lambie-Nairn logo in Channel 4 rebrand

Mux’s new identity taps into the creative side of coding

This identity for a digital nomad cafe uses the visual language of Excel as its foundation

NB Studio rebrands Philharmonie Luxembourg, inspired by the building’s many columns

Distortion and error define Martyną Wedzicka-Obuchowicz’s genre-bending designs

The new Eurotunnel LeShuttle logo represents an efficient journey

How do you build a successful studio that prioritises staff wellbeing? Aries Moross shares their wisdom

Is every single soft drink rebranding? It seems so with another from Mirinda

Yuna Kim incorporates the visuals of rattan wicker weaving into interior design identity

Bristol Comedy Garden’s rebrand is a “playful fusion of good times and belly laughs”

Embracing imperfection, Juri Okita’s restaurant concept is built on the idea of reducing food waste

The Minute Maid rebrand reflects growing taste for friendly, flat and retro

Ragged Edge explores new ways to design for wellbeing with Unmind rebrand

Podpunkt’s rebrand for National Museum in Kraków is guided by weaving

Hanna Karraby and James Paris’ identity for Wim is a refreshing typographic take on cafe branding

Plusminus on not hiding “horniness” when revamping ethical porn platform Cheex

Pràctica identity for Manhattan bookstore rescues an old family sign