Identity

All 397 articles

Hospitality brand TGIF – now named Fridays – launches a fun and colourful redesign

The founders of Porto Rocha on making work that “has a presence”

Annika Hansteen-Izora is a queer, Black designer creating spaces that centre and celebrate people of colour

Justified Studio is an advocate for global change, working with transparency, authenticity and activism

Obituary: Milton Glaser, pioneering graphic designer and creator of the I ❤ NY logo

Systematic and inventive, Swiss graphic designer Kevin Hoegger draws on his background in industrial design

Paula Scher shares the most common mistakes she sees designers make on branding projects

Forget about success or failure, learning is the key for graphic designer Sunny Li

“The power of representation cannot be underestimated”: Ahmed Abokor shares his experience as a Black man in the creative industry

Andrej & Andrej is an experimental Slovakian studio founded by two guys called Andrej

Migrant birds and music: An eclectic update from the Madrid-based Koln Studio

Etnohaus’ identity is a powerful example of the benefits of collective, thoughtful and inclusive design

Take part in Boook.Land’s collaborative digital novel designed by Harry Boyd and TwoMuch Studio

SomeOne’s identity for eco cleaning brand Ocean Saver is designed to be stuck on top of competitor’s branding

How do you avoid self-doubt? Just get on with it – the artwork won’t make itself!

Meet Paul Bergès, a graphic designer who draws alphabets with the same freedom as he constructs images

Balancing between editorial and artistic, Studio Airport flourishes at the intersection of print and film

North’s severe backslanted type for the Munch Museum mirrors the artist’s “unconventional spirit”

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Pentagram’s Paula Scher reveals powerful “anti-sanitarium” identity for the Mental Health Coalition

Chermayeff & Geismar & Haviv’s striped logo for the US Olympic and Paralympic Museum takes the form of an “abstract flame”