Photographer Lucia Morate boasts a portfolio packed with artfully-shot enigma. The Madrid-based creative enjoys taking familiar set-ups and then twisting them to confound our expectations in a pleasantly disorientating way. So in Cactus in Bloom he takes the trust exercise of a person falling into someone else’s arms – a real office training favourite – and recreates it in all manner of striking locations. Similarly a series of small plastic animal figurines shot in shadowy profile raises any number of questions, to which the project title – Plastcized – teasingly hints at some answers.
Elsewhere Things Are Not As They Were sees a nude female interacting with the strange shell of what may be have once been a grandiose building throwing up an inetresting juxtapositon between her youth and vitality and the decrepit, crumbling structure.
Lucia is one of the editors of the 10 × 5 fanzine and so clearly has a wider outlook on the creative world than is sometimes the case – once can only assume that his understanding of the milieu in which he operates helps him toy with the rules in such interesting ways.
For the next few weeks we’re showcasing some of the dazzling creatives which form part of the ABSOLUT Network, which brings together some of the finest cutting-edge creatives in Spain.
- All of human life was there: welcome back to the Best of the Web
- Jody Barton's passionate and political work masters many disciplines
- A Hail Mary pass: how to win the ads at the Super Bowl
- February diary: Where to go and what to see
- Hey Studio’s athletic and geometric typeface for ESPN’s magazine
- Karl Hab’s hypnotic photographs taken out of a plane window
- The importance of creative education: why making is as important as maths, reading and science
- Why Fonts Matter, and how they impact your mood
- How to beat creative block: one designer offers his invaluable advice
- Pentagram’s dynamic and shifting identity for a Serbian digital arts festival
- PETA’s x-rated Super Bowl advert banned from TV (NSFW)
- Bureau Mirko Borsche works with Nike Basketball on a new graphic language