I turn 30 in a few months’ time but in a spirit of denial, my plans to mark this milestone are unambitious. But to mark the game-changing MacIntosh turning 30, Apple have really pushed the boat out. On both an interesting video and an excellent dedicated website, they have lined up some of the creatives whose work has been defined by their relationship with Apple’s famous computer; both famous names like Moby, Es Devlin and Iris van Herpen to lesser-known but no less impressive case studies for whom the Mac has played an indelible part in their life and work.
For a brand anniversary that could so easily tip into toe-curling self indulgence, Apple had the good sense to humanise the impact the Mac has had over the past three decades, with personal stories taking precedence over the technological timeline. It’s also – as you’d expect – a beautifully designed site that is both straightforward to navigate and enjoyable to spend some time on.
- Creative director David Lane tells us about redesigning frieze and creating campaigns for Hermés and Ally Capellino
- Photographer Zuza Krajewska's fragile portraits of Polish young offenders
- Anibal Bley’s Risograph zine experiments with glitchy patterns and illustrations
- CG Watkins’ narratively driven photography conveys mystery and escapism
- Sharp Type creates punchy typeface inspired by Swiss designer Adrian Frutiger
- Illustrator Susa Monteiro’s lonely figures battle the elements
- Grope Sans: a very rude typeface by Bompas & Parr
- Japanese graphic designer Ryu Mieno creates type-heavy works fizzing with energy
- The reductive and exacting work of graphic designer Laura Prim
- Why creative education for advertising is stuck in the dark ages
- Leipzig-based graphic designer Anja Kaiser takes us through her portfolio
- Nicolas Jaar releases Network, a book inspired by radio