Work / London Design Festival 2011

Vitsoe: Definitely No Robots

The London Design Festival is a lot about the end product – beautiful products or shows in well-lit spaces manned by aesthetically-flawless PR folk. But here at It’s Nice That we are massive fans of going behind-the-scenes to explore the process behind the polish, and those hot-dang talents at Vitsoe have produced this perfect little video Definitely No Robots to indulge our passion for all things procedural. Beautifully shot, it is also narrated by Vitsoe staff. Fancy that!

Made by Britain, a celebration of modern craftsmanship and homegrown manufacturing, takes place at the Vitsoe store, in London’s Duke Street, until October 14.