Last year FOAM’s uber-creative 3D horse posters for Dry The River were a massive hit and one of the most innovative music marketing campaigns we were lucky enough to see. Now to mark the release of the band’s album Shallow Bed Phil Clandillon and Steve Milbourne have come up with another boundary-pushing PR stunt, creating 12 posters at which passers-by can listen to a track through a tin can telephone. They are going up today around east London and it will be interesting to see if these maverick masters can recreate last year’s success with a project that both stands out in and slyly ridicules the digital music era.
The posters have compact low power circuits hidden inside and should last a few days, depending on the number of times the songs are played.
Four of them will be in Rough Trade East, Protein by DunneFrankowski, the Idea Generation Gallery and Old Shoreditch Station while you can follow the band’s Twitter http://twitter.com/#!/drytheriver to find out where and when the rest go up.
- Cheeky, irreverent and vivid illustrations by Thomas Hedger
- Brilliant branding and a cracking It’s Nice That collaboration: introducing Unmade
- Director collective Canada creates raunchy, psychedelic video for Tame Impala (NSFW)
- Stylish designs that aim to make online gift-buying as fun as "walking around a concept store"
- Alex Sheridan’s hilarious shots of comedian David O’Doherty in sports memorabilia
- Cult magazine Nova and its nods to “eroticism and extortion” photographed in a suitably 70s setting
- Anthony Burrill tells us about his numerous Etsy WORK HARD rip-offs
- “I wouldn’t recommend trying to make it as an illustrator to anyone”: straight-talking McBess
- Jonathan Barnbrook talks us through designing David Bowie's new album artwork
- Japanese illustrator Nimura Daisuke is back with his charmingly naughty gifs
- Colourful masses with a Memphis aesthetic in Mariano Pascual’s illustrated alphabet
- Making branding with a purpose: what can we learn from the Bauhaus?