Lesser creatives than Karim Charlebois-Zariffa might rest on having the best name in the business and churn out pedestrian work in place of anything interesting safe in the knowledge all those syllables are going to raise an admiring eyebrow. But KC-Z continues to work across a range of disciplines with real flair and imagination as his latest site update proves. There’s a Mexican pimped BMX ad for a Russian telecoms company installed upside down and flipped in photography for maximum effect (quite the response to a brief to do anything that includes the firm’s trademark two blue dots). There’s a car-parts typeface for AOL and a remote-controlled book/car made in conjunction with Sagmeister for BMW.
Kudos K-CZ, kudos indeed.
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- Graphic Design Festival Paris reveals 19 sport-inspired posters by Hort, Julia, Spassky Fischer and more
- FKA twigs teams up with 17 year old photographer David Uzochukwu for new Nike campaign
- Too Fast To Think: why switching off unlocks creativity
- Brian Finke captures the glitz and glamour of the Ms. Senior America beauty pageant