Before you open up your drab CV in its timid little PDF format, you may want to consider what Mark Prendergast sent to Hort as an example of his creative services. Punchy, to the point, visually arresting and, at times very funny, this video – albeit 20 minutes long – is an absolute joy to watch.
His projects are film and animation based, which wouldn’t work in a standard portfolio, so are given the space and medium they need to come across as well as they possibly can. Considering the amount of portfolios Hort probably receive every day, this must have been incredibly refreshing and stood out from the crowds.
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- Superb graphic design for Factory Records-inspired tape and vinyl label
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