From famous football goals to scenes from Game of Thrones, LEGO re-enactments have become de rigeur in the online battle for eyeballs. It has such cultural clout that “LEGO” is even a topic hub on the Wired website and now the magazine have decided to delve a little deeper, sending photographer Tom Nagy to the company’s Denmark HQ to show us what goes on behind the scenes.
The resulting photographs are tremendous – from soaring storage rooms to state-of-the-art manufacturing and playful al fresco sculptures, this excellent photo-essay gives you a real sense of the huge machine being this longtime children’s favourite. There’s also some amazing facts andy figures as you’d expect from Wired such as the original LEGO colours were inspired by the painter Piet Mondrian or that the storage rooms hold a billion bricks. Yikes!
You can see the rest of this feature in the October 2013 issue of WIRED UK which is on sale now.
- Oliver Jeffers, Yuri Suzuki, Anna Ginsburg and Jimmy Turrell at Nicer Tuesdays
- An exercise in colour and control: David Hockney’s 82 portraits and one still life at the RA
- Woodstock 1969 immortalised on film by iconic photographer Baron Wolman
- Laurina Paperina's dark, weird but charming work
- Studio Frith creates Patti Smith-inspired identity for the inaugural Art Night festival
- Cindy Yang’s poignant animation questions the routine and mundanity of life
- Don't Hug Me I'm Scared - an exclusive interview with Duck, Red Guy and Yellow Guy
- World’s “ugliest” Pantone colour 448C is being used to deter smokers
- North evolves Tate identity to be more adaptable
- Babak Ganjei paints 90s sitcom sitting rooms. But which one's which?
- More bonkers and surreal selfies from Izumi Miyazaki
- Reactions to the referendum and our weekly Best of the Web