• Main

    Unit Editions: Type Plus

Publication

New Unit Editions offering explores combined power of text and imagery

Posted by Rob Alderson,

One day news might reach us of a Unit Editions publication that doesn’t knock our socks off but to paraphrase Gladiator “not yet…not yet.” Type Plus is the latest title from Adrian Shaughnessy and Tony Brook’s imprint and it sets out “to investigate the practice of combining typography with images to increase effectiveness, potency and visual impact.”

The editors believe this practice of partnering type and graphic elements – which is particularly prevalent in the contemporary design climate – can “turbo-charge meaning and impact…The era of type as a passive, semi-invisible holder of meaning is long gone.”

As ever Unit’s team draws on its unparalleled breadth of reference to support the book’s thesis, and there’s work to enjoy from the likes of Kevin Chao and Paula Scher plus studios like Hoax and Ilg/Trüb Grafik. There’s also interviews with Non-Format, TwoPoints.Net and Erik Brandt as well as an introductory essay from leading design critic Yves Peters.

While we’re here it would be remiss not to mention that Spin – Tony Brook’s studio and designers of all the Unit Editions oeuvre – have just unveiled a tremendous new website, a sleek black affair which showcases their work brilliantly.

  • Type_plus_cover_3d

    Unit Editions: Type Plus

  • Type_plus_spread_01

    Unit Editions: Type Plus (Gottlieb Soland: Grammo-grafik Poster, 1957, and April Greiman: SCI-Arc, Changing Concepts of Space in Art and Architecture Poster, 1986)

  • Type_plus_spread_02

    Unit Editions: Type Plus (Paula Scher: Diva is Dismissed Public Theatre Poster, 1994, and Season Public Theatre Poster, 1994–1995)

  • Type_plus_spread_03

    Unit Editions: Type Plus (Kevin Chao: Steven Soderbergh’s Traffic Movie Posters, 2013)

  • Type_plus_spread_04

    Unit Editions: Type Plus (Helmo: Pronomades en Haute-Garonne Posters, 2011)

  • Type_plus_spread_05

    Unit Editions: Type Plus (Ilg/Trüb Grafik: Langnau Jazz Nights Poster, 2008, and Treibhaus Luzern Poster, 2013)

  • Type_plus_spread_07

    Unit Editions: Type Plus (Hoax: Gute Laune Poster, 2011, and Gute Laune Poster, 2012)

  • Type_plus_spread_08

    Unit Editions: Type Plus (Marcos Faunner: The Closer Poster, 2013, and Las Vegas, Show Us Your Type Poster, 2014)

  • Type_plus_spread_10

    Unit Editions: Type Plus (Hort: Strøm Posters, 2010)

  • Type_plus_3d_front_back

    Unit Editions: Type Plus

Ra

Posted by Rob Alderson

Editor-in-Chief Rob oversees editorial across all three It’s Nice That platforms; online, print and events. He has a background in newspaper journalism and a particular interest in art, advertising and photography. He is the main host of the Studio Audience podcast.

Most Recent: Publication View Archive

  1. List

    We often talk about the difficult second album at It’s Nice That, the problem being that when you pour every ounce of passion you have into version zero of a new project it can be tricky to replicate this energy the second time around. Rather than falling into that old trap though, the creators of art and commerce focused publication Noon appear to have taken a great leap over it. Following up from the first issue of which we made no secret of fawning over last time around they’ve somehow found time to sit back, regroup and then set out to create something even more impressive with issue two. Safe to say, it’s quite something to behold.

  2. List

    It’s been five months since Airbnb unveiled its shiny new brand identity and Belo logomark; five months since the internet went berserk with genitalia-inspired interpretations of DesignStudio’s stylised letter A. Needless to say in those five months the furore surrounding the brand has died down somewhat and the longevity of their new aesthetic has become clearer. Despite the initial fuss it looks like they’re still going strong.

  3. List-2

    “Hello, my name is Benjamin, but friends call me Benji,” begins the editor’s letter in the first edition of Benji Knewman, a new printed publication with the tagline “life that you can read.” Benji Knewman’s tone is so warm and inviting and tinged with the accent of its native Latvia that we can’t decide whether Benji’s a real life contributor (he’s listed as editor-at-large on the masthead) or a fictional construct created to lure us in. If it’s the former, we apologise for doubting you Benji, but if it’s the latter, it’s working marvellously.

  4. List

    Kids are weird. Granted I say this as a 30-year-old man with no children, no nieces and nephews and no godchildren, but in the limited dealings I have had with babies and toddlers and whatever you call those ones that are older than toddlers, they are all pretty bizarre. Artist and longtime friend of the site Lenka Clayton has confirmed my suspicions with her project called 63 Objects Taken From My Son’s Mouth..

  5. List-2

    Marrying a playful typographic approach, sensitive illustrations and deliciously tactile gold foil, the cover of The Recorder is a great indication of its contents: a beautifully designed ode to typography and its omnipresence.

  6. List

    There were poignant scenes in Berlin yesterday when the city marked the 25th anniversary of the fall of the Berlin Wall, and the wide-ranging ramifications it had for the city, the country and indeed the world. Unsurprisingly such an historic milestone inspired various creative projects, from the terrific 8,000 balloon installation which ran the length of the old wall to Airbnb’s animation about reunification and remembering.

  7. List

    As the chilly nights of winter draw in, the sun-kissed samba fantasy that was this summer’s World Cup in Brazil seems lightyears ago. Creative projects inspired by the tournament were as prolific as the German team’s strikers, but it’s always nice to see something a little different, such as this lovely Brasil 2014 publication from the excellent Neil Bedford. Neil was at the tournament as part of a collaboration between Visa and our pals at The Green Soccer Journal but this booklet seems to include those pictures which weren’t used as part of that campaign. There’s wit and passion and pride and intensity throughout the images and an extraordinary shot of an Argentine supporter seemingly walking into the waves.

  8. List-2

    “It’s my magazine and I’ll photograph it in a hydrangea bush if I want to” I imagine editors Bertrand Trichet and Olivier Talbot singing as they snapped away. And why not? The brand new third issue of surfing magazine Acid is fluorescent pink, so it looks perfectly at home against some nice botany.

  9. List

    A year ago Darren Wall’s new games publishers Read-Only Memory released its first book charting the history of Sensible Software, a company whose creations defined many of our childhoods and teenage years.

  10. List

    You’ll probably gather form the title that Printing Friends magazine is all about litho fanatics hanging out and inspiring creative work, but for its seventh issue it’s widened its remit to tackle more universal and accessible themes like illustration, photography, typography and personal stories. It’s also travel-themed, meaning they’ve sent gangs of creatively-minded people off around the world to visit lands as far-flung as Austin, Texas, Johannesburg in South Africa and even Kyrgyzstan. Annoyingly Printing Friends is in Swedish so we don’t have a god-damned clue what happened on these trips, so instead we’d like to focus on Snask, whose design expertise has shaped the look and feel of this new edition.

  11. _list-rlr50_cover_subs

    Cycling magazine Rouleur has always been about much more than spokes and lycra. The publication – which in 2012 released previously unseen photographs by Henri Cartier-Bresson – boasts a considered design aesthetic and stunning imagery, and is now celebrating the launch of its 50th issue with a cover designed by Sir Paul Smith. To mark this milestone, Rouleur’s assistant editor Andy McGrath talks us through some of his favourite cover images and the stories behind them.

  12. Cblist284-diners-de-gala-cover

    Salvador Dalí is known for his striking Surrealist paintings, forays into film and fashion and masterful moustache maintenance but, until now, not for his gastronomic talents. Few copies of his 1973 cookbook Les Diners de Gala were ever sold; perhaps potential purchasers were worried the book might mess with their minds, or they didn’t fancy eating anything from the most French chapter imaginable – “Les spoutniks astiqués d’asticots statistisques” – dedicated to snails and frogs.

  13. List-kurt

    Nirvana frontman Kurt Cobain is easily one of the most mythologised, eulogised and conspiracy-theorised musicians of the last century. Whether we consider his sad induction into the 27-club, his tumultuous relationship with Malaysia Airlines mystery-solving wallflower Courtney Love or the various mental and physical ailments that manifested themselves so intensely through his songs, Kurt’s was a life destined for scrutiny.