• Sm4
  • Sm1
  • Sm3
  • Sm5
  • Sm6
  • Grads2010
Graphic Design

Simon Memel

Posted by Will Hudson,

Alongside launching the Graduates 2010 feature this morning we interviewed Simon Memel, a graduate from Camberwell College of Art and part of the Graduates 2009 feature who designed this year’s identity…

You graduated last year, what have you been up to since?

I’ve enjoyed life without college, I thought I’d miss it. Without the pressure, I feel that a genuine enthusiasm about my work and the work of others has been able to develop. I’ve done some work at the ICA including an internship with Sarah Boris the designer there, that was an interesting place to be. I’ve done a couple of jobs that were very boring and badly paid, lesson learnt there. I’ve done some work with a couple of friends, some for a couple of friends, a couple of signs. I’ve also been working at the South London Gallery.

I’ve also just returned from India which was very inspiring. The distance allowed me to reflect on my situation back home and to make plans for when I returned. One of these plans was to really immerse myself in my work and to get work done with lots of different people. I think I was feeling very differently a year ago; I think I just wanted a bit of a break from it all.

What was the idea behind the identity for this year’s graduate feature?

I was in India when I first heard from you about it, and being there was surrounded by Hindi. I was fascinated by the type but found it difficult to focus on individual characters. The main reasons for this being that there are (I think) 36 consonants and 14 vowels, of which many are ligatured, and also that each word is grouped by a horizontal line running across the top. Instead of entire characters I began to pay attention to particular sections and shapes.

Thinking this way allowed me to work similarly when I started on the Graduates type; by having 2,3 or 4 sections to work with for each letter, I found I was being led less by how it was supposed to look as a whole, and that I could focus more on the options open to me for each part. I thought that keeping these divisions and having each letter fragmented worked well with the Graduates feature; the bringing together of a group of people from different colleges and disciplines, who’s work is all varied.

What advice would you give to those students graduating this year?

That panicking about getting good marks is not only futile but that it will also make getting good work done more difficult (and that’s the bit that matters). After that stage I guess just try and commit time to your work if that’s what you want to be doing. It’s easy to make excuses about not having enough time after the ammount of time you’ve had to yourself over the last 3 years, but there are still plenty of hours in the day.

Wh-300

Posted by Will Hudson

Will founded It’s Nice That in 2007 and is now director of the company. Once one of the main contributors to the site he has stepped back from writing as the business has expanded. He is a regular guest on the Studio Audience podcast.

Most Recent: Graphic Design View Archive

  1. Main8

    Google Jack Kerouac’s The Dharma Bums and almost every book cover design that appears either depicts someone hitchhiking or it has the aesthetic of a grotty travel diary of someone who’s been “finding themselves” along a motorway for a month or two too long. Kerouac’s novels don’t even need covers, right? They’re stand-alone pieces of literary genius. Big applause is needed then for Copenhagen designer Torsten Lindsø Andersen who has taken the rulebook of second-rate Kerouac book design and thrown it out the train window on to the track where it belongs. These ambient, sterile designs he’s made for the author’s back catalogue are the perfect fit to the words within: weird, unpredictable, drunk and unique.

  2. List

    I am a big believer that every magazine should be able to sum up what it does in a few words. New title The-Art-Form does just that with the pithy statement that it’s “a limited edition publication about art and artists.” Issue one features six artists – Ian Davenport, Peter Liversidge, Rana Begum, Dan Baldwin, Michael Reisch and Paul Insect – and each has been asked 13 questions ranging from why they make art to their favourite place. The answers vary not only in tone and subject matter (as you’d expect) but also in form, so while Ian has provided handwritten answers, Michael, Dan and Rana have created paintings, drawings and sketches in response to the questionnaire.

  3. List

    Over the last few weeks we have been exploring how Shillington College are revolutionising design education through their own model of practically-focused graphic design tuition. We talked to the teachers about how they put together this new kind of course and to those employers who have found the college to be an invaluable resource of young design talent. To round off this series of features, we went along to the London Graduation Show a few weeks ago to chat to some of the students about their experiences, so rather than hear it from us, best hit play and hear it straight from them…

  4. List

    It’s been a couple of years since we headed over to Sweden to celebrate the work of Stockholm studio Research and Development but in that time art directors Daniel Olsson and Jonas Topooco have kept the great work coming. They’re a versatile pair who pride themselves on working closely with their clients to produce design work that plays to their strengths without losing sight of the brief in a blaze of self-indulgence. Anyone who can make a publication for the Swedish Environmental Protection Agency look this interesting is always going to get in our good books.

  5. Main9

    Anyone who designs a clock that reminds you to “have a nice day” must be a good person, and it turns out Joe Cole Porter is not just nice, he’s also incredibly good at what he does. His work is the perfect balance of well-informed and actually fun. How many times have you watched through your fingers at corporate brands trying to be fun and ending up just being boring with a healthy dose of wacky? Exactly. They should take a leaf out of Joe’s book and produce design that is cheerful and colourful but intelligent enough to get the job done at the same time – a bit like a friendly builder, or a cheeky plumber. Some of Joe’s most exciting stuff is his record sleeve design, and we hope to see a little more of that in the future.

  6. List

    Five years ago when we first discovered Swiss designer Mathias Schweizer (thanks to Côme de Bouchony) he was an incredibly elusive fellow, with no online presence to speak of and little work to be found anywhere on the internet. Since then he’s been nothing short of prolific, producing exhibition identities, posters, publications, typefaces, solo and group shows as well as out and out experimental pieces. In fact the one thing that seems to define his work is experimentation; with classic design rules broken all over the place in his vast portfolio.

  7. List

    I’m not sure what it is about the Royal Academy of Art in The Hague that means it spews out so much creative talent at such an alarming rate, but it certainly doesn’t show any sign of stopping soon. Here’s an example; Marinus Schepen hasn’t even graduated from his Graphic Design studies there just yet, but the work he’s creating is of such a calibre that we can’t help but share it any how.

  8. Patlist

    Taking on the art direction of a musical installation touring about British woodlands sounds like a somewhat complex task. To be honest, I wasn’t sure what a musical installation set amongst trees would even involve. I assumed it wasn’t anything to do with singing pixies.

  9. Main

    Unless you’ve recently relocated from a teeny tiny little hut atop a snowy, sheep-covered mountain miles from the nearest village, you probably know that the Edinburgh Festival Fringe is on. It’s only the world’s biggest arts festival, after all. What you might not know is how it all began. Back in 1947, when corned beef was still a dietary staple and your granny was grateful for her bread and dripping sandwiches, eight rogue theatre troops gatecrashed the Edinburgh International Festival. These unofficial performers staged shows on the outskirts of the festival, and so “the fringe” was born.

  10. List

    This identity that design studio Bleed have created for a new office building called Monier in Oslo, Norway, is heavily founded on the principles of the building itself, as well as the history of the site it has been built on. The idea for the logo is derived from the building’s three different window shapes, the studio explains, which are a key aspect of the building’s cubistic architecture.

  11. List

    With Richard Turley now utilising his skills for the betterment of MTV’s creative offering, Bloomberg Businessweek has been left in the hands of his two former proteges, Rob Vargas and Tracy Ma. Rob’s work is already pretty well known by devotees of the title, but Tracy’s is arguably the most experimental of anyone working for a global publication like Businessweek. Her use of layout and typography is arresting to the point of distraction, but is always used in a manner that serves the story first and foremost. Similarly her aesthetic choices often feel informed by a lifetime spent online, with brash colours, textures and stock imagery proliferating her spreads – which for a title that deals with the politics and economics of the digital age feels impeccably on point.

  12. Main9

    Fantastic work here from Lyon’s boundary-pushing designers Antoine Eckart and Francis Josserand, also know as Alles Gut. How do you say Alles Gut? Here at It’s Nice That we say it as if we’re saying “all’s good” in a funny European accent. Each to their own. Anyway, Alles Gut make the kinds of fliers, posters and small publications that we are totally into – sharp, well-considered colours and well thought-out references come together to make modern printed matter with quick-witted retro aesthetic references. Personal favourites? I’d say the posters for the HASTE parties – they really, really make you want to go to those parties.

  13. List

    Roosje Klap and Mathias Schweizer have just finished work on a pretty extraordinary piece of digital collage for Dutch literary magazine De Gids – a publication that’s been in existence since 1837. The images on display propose rooms that reference literary voices of the past like Ovid and Baiga, compositing various erotic references into surrealist dreamscapes. The pair worked on them in tandem in the manner of an exquisite corpse – building on each other’s work in stages over time – only instead of strange little bodies as the final product, we’re met with what Roosje refers to as “graphic sex cadavre-exquis!”