It’s fair to say I probably wasn’t as familiar with George Lois’ work as maybe I should have been. Among a plethora of big jobs he was responsible for the ‘I Want My MTV’ campaign as well as the initial advertising campaign for Tommy Hilfiger but what you’ll probably best know George Lois for are some of the 92 covers he designed for Esquire Magazine, including these two iconic images pictured here.
Share Article
Further Info
About the Author
—
Will is co-founder of It’s Nice That. Once one of the main contributors to the site, he stepped back from writing as the business expanded. He currently works across It’s Nice That, Creative Lives in Progress and If You Could Jobs.
