Work / Film

Advertising: Channel 4’s clever behind-the-scenes film of The Shining

Forgive us for two things this afternoon. Firstly for shamelessly nicking this off The Fox is Black and secondly for posting something that was made back in 2008. Yep, that’s right. This utterly perfect promo for Kubrick Season on Channel 4 was created back when the Hollywood writers strike and the sudden death of much-loved actor Heath Ledger was taking effect on the film industry. Nevertheless, popular agency 4Creative took it upon themselves to make a minute-long paean to Kubrick’s infamous The Shining by shooting a fictional, one-take, behind-the-scenes film. Really though, has any promo ever come anywhere near being this good? I doubt it.

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Channel 4: Kubrick Season

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Channel 4: Kubrick Season

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Channel 4: Kubrick Season

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Channel 4: Kubrick Season

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Channel 4: Kubrick Season

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Channel 4: Kubrick Season