Advertising: Channel 4's clever behind-the-scenes film of The Shining

Posted by Liv Siddall,

Forgive us for two things this afternoon. Firstly for shamelessly nicking this off The Fox is Black and secondly for posting something that was made back in 2008. Yep, that’s right. This utterly perfect promo for Kubrick Season on Channel 4 was created back when the Hollywood writers strike and the sudden death of much-loved actor Heath Ledger was taking effect on the film industry. Nevertheless, popular agency 4Creative took it upon themselves to make a minute-long paean to Kubrick’s infamous The Shining by shooting a fictional, one-take, behind-the-scenes film. Really though, has any promo ever come anywhere near being this good? I doubt it.

  • 1

    Channel 4: Kubrick Season

  • 2

    Channel 4: Kubrick Season

  • 3

    Channel 4: Kubrick Season

  • 4

    Channel 4: Kubrick Season

  • 5

    Channel 4: Kubrick Season

  • 6

    Channel 4: Kubrick Season

Ls-300

Posted by Liv Siddall

Liv joined It’s Nice That as an intern in 2011 and is now one of our editors. She oversees itsnicethat.com and has a particular interest in illustration, photography and music videos. She also runs our London listings site This At There, and is a regular on our Studio Audience podcast.