Barcelona-based creative powerhouse Alex Trochut has turned his talents to illustration, design and typography in his time, but now he’s decided to mess with our minds. Having become interested in the duality that can be represented in one-dimensional art forms, he developed a print-making technique where two separate images can be seen in the same picture depending on whether it’s viewed in the light or the dark. And so Binary Prints was born, a series of portraits of some the biggest electro musicians and producers working today. Neatly of course content mirrors form here, raising questions about how public figures project their creative identities to the world.
“These nocturnal portraits ‘wake up’ in the dark, just as the DJs come alive at night, as do audiences under the spell of their music,” Alex says. “Anyone who has been present at those transcendental moments of communion at a show can attest to the experience as an awakening – a nighttime rebirth of mind and body. There is a literal translation of the inverted blinking eye, which shows the artists emerging into their nocturnal personas, bringing them into focus, from a anonymous being to an icon of music and sound.”