Amanda Boyle re-imagines popular meme for the NSPCC

Posted by Rob Alderson,

Remember the Shit _____ Say meme? Remember how we laughed? Remember how we were wowed by the original and then sniggered at this meta-effort? Well director Amanda Boyle came up with a neat twist on this by now rather tired internet phenomenon for the NSPCC which encourages adults to really listen to what at-risk youngsters may be inadvertently telling them. Effective, powerful stuff.

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Posted by Rob Alderson

Editor-in-Chief Rob oversees editorial across all three It’s Nice That platforms; online, print and events. He has a background in newspaper journalism and a particular interest in art, advertising and photography. He is the main host of the Studio Audience podcast.